Tales From the Front Line, Part 5

Can’t believe it’s been so long since we’ve written a post. We.were.busy! We had the Holidays.  Then we rested a bit after the holiday. We even got to sit down.  Sitting down is so nice.  I just don’t think we (as in the general population) appreciate the sit down as much as we should.  But when it’s gone, well, you really miss it! (which is just why we the TSP Girls really do appreciate it)  But the sitting down didn’t last long.  While in a heap on the floor after the holiday, giving thanks we made it through our first Christmas, we were jerked up forcefully with the realization that the next major holiday (Valentine’s Day) was right around the corner and, eek! we were not prepared!!!!!  Sitting down was no longer an option.  We went deep under cover to develop an entire new line of cupcakes. Check out our Romance Line and let us know what you think! We’ve also been busy with our markets. We sell our cupcakes at local farmer’s markets on the weekends.  We’ve gained invaluable insight into farm to table by being part of the markets.  We’ve also met some of the nicest people.  Here’s some tips for vending at a market, if you’re into that kind of thing (which we are):

1.  If you are planning on bringing any item that contains both chocolate and caramel, be afraid, be very afraid.  It is best to set the item down and back away slowly so the masses can fend for themselves. 

2.  When you see a crowd of people with a sugar gleam in their eye and look down at your cupcake containers to find that you only have one cupcake left, just know that you will not be ok.  Try to make it to the nearest exit as quickly and quietly as possible in order to escape bodily harm.

3.  In the old days there was cash.  Now there’s Square.  However, technology is not always your friend (at least not TSPMichelle’s friend).  You need a device to access the Square, a knowledge of how to use the technology, an internet connection, and the ability to know which way the magnetic strip must be facing when you swipe the card.  Without all of these things coming together, the transaction may not be successful.  At that point you may find yourself wishing for cool green cash.  Or barter.  Or trade.  Darn technology and magnetic strips. 

4.  Market traffic ebbs and flows.  The slow times may result in TSPNina singing Rock Around the Clock or Tonight I Celebrate My Love For You.  If you are a fellow vendor, please accept my apologies on my sister’s behalf.  I’ve tried, oh how I’ve tried.  Perhaps if I got a chance to sit down more I’d have enough energy to remember the ipod to bring her current instead of the 80′s music that TSPNina veers towards (granted that Rock Around the Clock stems from the 1950′s but we were raised on Happy Days).   

5.  We always post about our Markets on our Facebook page.  Social media and technology are things we are constantly learning since starting up our business.  We’ve also learned that social media can be addicting and therefore please allow this to serve as a warning before you embark down that path.  After becoming addicted to it you will find there are those moments in life that you just can’t leave your computer no matter what else is going on around you.  Emergency alert sirens may be going off, people around you may be running for shelter, your dinner may be burning in the oven.  While your town is evacuating or the fire truck pulling up to your house, you may feel that your sole purpose for living at that moment is to hit the Refresh button on your computer every 30 seconds.  It’s a disease—Social Media Addiction.  Don’t worry, check your phone book for a local support group near you.  Or better yet, since you’re sitting at your computer anyway, just google it.

6.  There are those patrons of the markets that are there for one thing only.  They will rush by your stand without looking at you in order to get to the one vendor they are there to see, then rush back by you again.  Every.Single.Time.  Thus, you need to be creative to stop them in their tracks, slow them down, acknowledge your presence so you can open their eyes to new taste sensations.  You could go with the old cupcake falls in the middle of their path trick.  Except for the liability issues, that’s a good one.  Or, you could guffaw loudly at the moment they pass, causing them to temporarily be thrown off track, just long enough for you to smile and say hi, at which point they are guilted into stopping.  Guilt is good bad.  You could wear something eye catching.  But it is a farmer’s market and you don’t want to embarrass your fellow vendors.  Just have free food  a great product, and you’ll be ok.  

7.  Don’t forget to sample your product.  A good product sells itself.  With lots and lots of samples.  A smile doesn’t hurt either. 

8.  Speaking of smiles, there’s a certain cashier at a store by me HomeGoods  that will remain nameless and all I wish every time I shop there is that she would smile at me.  Sometimes I swear she can hear me screaming in my head to smile.  If you are a vendor, you gotta.  In fact, if you’re a customer, cashier, chef, fireman, nurse, student (ok you get it) SMILE!  Life is too short not to smile. 

9.  Sometimes customers do weird things.  They put samples in their purses.  They tell you pickle jokes.  Really odd pickle jokes.  They ask you to watch their baby.  What’s a girl to do but smile and nod???  It’s all about the customer service. 

10.  Food is Love.  Have a good product, be nice, have fun!

That’s all for now.  See you at the markets!

TSP*Michelle

Market Cupcakes

 

Tales from the Front Line, Part 4

It’s hard to believe Christmas is less than a week away. Just where does the time go? It’s just as hard to believe we’ve been up and running for over a month now. In previous installments from Tales from the Front Lines (a/k/a Tales from the Kitchen) we’ve tried to give you some helpful hints as we learn from our mistakes. However, I have realized that repetition may be the key ingredient in learning from your mistakes, as in most everything else in life.  For instance, this time we finally remembered the ipod—however, we remembered it as we were walking out the door and quickly said “forget it, we don’t have time!”  Therefore, we all had to listen to TSPNina sing 80′s commercials again.  Man did those 80′s jingles leave a lasting impression on her (the power of advertising)!  I never knew my sister possesses such a good long term memory.  Also, this time I was the one doused in red food color.  Maybe once we make it through Valentine’s Day we will be able to cut back on the red velvet.  Until then we all need to invest in some nice wool mittens to wear with our beautiful red hands.  So without further ado, here’s the weekly tip guide:

1.  When using chocolate in a squeeze bottle ensure that the chocolate is nice and liquidy.  If you need to squeeze too hard, it’s not liquidy enough.  Squeezing too hard results in an implosion resembling a volcano eruption all over your beautiful cupcake.  See picture below for guidance:

2.  Not all plastic containers are leak-proof.  Make sure to take extra precautions while transporting liquids in plastic containers if you are using your husband’s freshly cleaned automobile.  Alternatively, if you must use plastic containers to transport a liquid substance while using your husband’s vehicle, try to transport only wonderfully fragrant, non-staining liquids.  Then if the container accidentally tips over, despite all of your careful packing, and proceeds to slowly leak out and seep onto the freshly cleaned floor, there’s a chance he may not notice for several days.  If you have inadvertently transported a substance that is highly fragrant and staining, and despite all of your precautions has leaked out of its container and onto the floor of your husband’s freshly cleaned vehicle, simply deny all knowledge and he will presume it’s the children’s fault.  Thereafter, give your kids a cupcake to alleviate any guilt you may have over the incident.

3.  If you use champagne in your baking, be careful as to how you attempt to recork it.  Champagne, unlike wine, is bubbly.  Because of that simple fact, if you recork using a wine stopper and attempt to illegally transport the champagne thereby inadvertently shaking the bottle, you may be quietly going about your baking routine when you are suddenly frightened by a loud pop that sounds like gunfire.  After your heart stops pounding and you later find the bottle stopper on the ground and put the pieces together as to what occurred, give small thanks that your makeshift cork did not break the fluorescent lamps of your commercial kitchen space, which lamps appear to require a very large ladder (not in your possession nor anywhere visibly located) to replace.

4.    Try to avoid late night anger as it affects the baking process.  If it’s 2 am and you become disgruntled with your sister and tell her you are never going to speak to her again, be forewarned that bad things may happen to you.  You may spill red food color all over the counter and floor (and yourself, dousing more than one body part).  You may drop frosting down the inside of your shirt.  You may put your pastry bag tip upside down and only discover it after you’ve filled the bag with frosting.  It’s called Karma.  Try to avoid upsetting the Karma in the kitchen by staying peaceful and loving and present at all moments.

5.  Speaking of not speaking, it’s wise to keep the lines of communication open with your baking partner at all times.  If you and your partner are not speaking it will affect the quality of your product.  For instance, if one partner is making frosting and the other is piping the frosting onto the cupcakes, open communication ensures that the correct frosting gets piped onto the cupcake it should be paired with.  If, however, the two partners are not speaking (because one wrongly insulted the other) and the one piping the frosting refuses to ask the other what frosting she is being handed (at 2 am after countless hours of making cupcakes your tastebuds are impaired and all white frostings look and taste the same.) then it is quite possible she will  unintentionally pipe the wrong frosting onto an entire batch of cupcakes.  At that point the piping partner may declare herself to be an Artisan and that she just created a brand new cupcake— until the perfectionist partner (if you have one) declares it’s all the other’s fault and the cupcakes need to be redone.  This may result in communication becoming even further impaired.  Warning:  try to avoid upsetting the Karma in the kitchen by staying peaceful, loving and present at all moments.

6. Sometimes, assembling simple small kitchen tools late at night is a challenge.  For instance, you may want to take some extra time to make sure you put the food processor together correctly before using it to grate carrots.  If you are missing a piece it is quite possible you will find a lot of carrot on yourself when you are done with the task.  Aprons come in handy.  Also, remember that food spurting out of a processor tends to fly far so be sure to check the walls when you are cleaning up.

7.   As noted in Tip #5, after many hours of sampling frosting, all frostings tend to taste the same because taste buds become severely impaired.  Sleep deprivation tends to add to one’s inability to distinguish frosting flavors apart.  Accordingly, you may find yourself at Market in a sudden panic believing you put the Lime Frosting on the Beer Cupcake and the Beer Frosting on the Mexican Cupcake.  If you are fortunate to have an Artisan in the group, a new cupcake flavor may have just been born.  If, however, you have a Perfectionist in your group, you may have to wade through those moments of panic carefully tasting cupcake and frosting to ensure you got it perfect.  Drinking a liquid such as coffee, milk or tea may help to cleanse your tastebuds between tastings.  Either way, try to stay peaceful, loving and present at all moments.

8.  Possessing an attitude of grace and confidence is a very useful tool in the kitchen even if you know not what you do.  In fact, you may find a newbie in the kitchen asking you for advice on how to turn on the oven only last week you looked at quizzically yourself.  Jump at the chance to demonstrate your facade of confidence and offer to share your knowledge with them!

9.  Another kitchen lesson:  Be friendly and kind to others!  If a new baker attempts to introduce themselves to you, do not stare at them blankly and say nothing.  Not only will it impact your Kitchen Karma (as noted in Tip #4) but it will affect your product as well.  Friendly bakers put out friendly products full of love.  The more friends you can gather along the way, the better.

10.  Preconceived notions:  try not to have them.  For example, many people have approached us hesitant to taste a certain flavor because “it couldn’t possibly be better than (fill in the blank—mine, theirs, ours, etc)” and then are amazed at the taste.  There are so many foods in this world and so many flavors and ways to prepare them and wonderful bakers and chefs.  You may miss out on experiences if your preconceived notions on food and people hold you back.  Food is love—-try it all!

Well, that’s all we got this week.  The TSP sisters are going to be pretty busy over the holidays and may not be able to provide kitchen tips until the New Year.  We wish all of you a wonderful Holiday and look forward to a New Year full of the best things in life!

Happy Holidays from The Sugar Path!

TSP*Michelle

 

 

 

Do You Smell Something??? (Tales From the Front Lines, Part 3)

Another busy weekend has come and gone for the TSP sisters.  We sifted, creamed and baked ingredients into beautiful desserts that stocked up our markets and adorned birthday party tables.  The hours and days passed in clouds of flour ..or make that  clouds of smoke as we, once again, had some experiences to learn from in our kitchen.  I really do wish, sometimes, that we had a video camera in our kitchen so that we could share with all of you just how much fun and how crazy our bake-a-thons are and, other times, I’m extremely thankful that no one else has witnessed some of our follies.  Though the end products are beautiful, a battle is forever being waged behind the scenes.  Here is yet another tale from the front lines with some helpful tips to assist you in avoiding our mishaps.

1.  It is wise to avoid placing flammable items on stove tops —and sprinkler systems installed to save lives in a fire really do nothing to save cupcakes.

  “Do you smell something?” (Said by TSPNina as she was fervently sniffing and running in circles)

“OMG, the potholder is on fire!” (TSPNina answering her own question while running to the sink with the smoking item.  FYI- TSPMichelle did not even look up from the cake she was decorating during this traumatic event for TSPNina)

Later on the way home, TSPNina to TSPMichelle-“Do you think the other bakers in the kitchen realized how close we were to setting the sprinklers off?   TSPMichelle-“What are you talking about.”

2.  Leash Laws…there for a reason.

 “Now, one more time, how did the dog take out our cupcake display?” (TSPMarty pondering how it came to be that the TSP cupcake display was shattered into a bazillion pieces of glass covered buttercream by one over enthusiastic canine)

3.  Gravity does not exist inside an oven.

While this is a good thing when our cakes are rising—-it is a whole other ballpark when our cupcakes get sucked right out of the pans into the fan at the back of the oven.  Ever see that movie Poltergeist where the spirits are sucking all the objects in the bedroom into the closet…there’s your visual.

 4.  Speak clearly and concisely.

 This was found out the hard way by TSPNina when she asked her mother to assist her by sifting the dry ingredients for a recipe and failed to mention that the sugar was not to be included in that process as it gets added in the recipe elsewhere…Do you know what happens to a cake if  you add TOO much sugar?.

 5.  Adding too much sugar to a cake recipe causes it to first explode, then implode.  See above for clarification.

 6.  Math—it can be difficult for some.

TSPMichelle-“Instead of putting in ½ cup of cream, put in ¾ cup of cream.”

TSPNina-“So, you want me to do 1 ½ times the amount?”

TSPMichelle-“No—I want you to put in ¾ cup of cream.”

TSPMarty to TSPNina-“It’s ok—-just nod and agree.” 

 7.  Be flexible.

TSPMichelle’s husband—“You want me to build a box for a cake???”  This request was made of him at one in the morning after laboring for nearly 20 hours straight.  If you had laid eyes on the cake, you would understand that this was a perfectly reasonable request. 

Side note—-TSPMichelle’s husband did come through for The Sugar Path and the cake was able to be packaged and transported successfully.

8.  Pay Attention.

This is something that  TSPNina and TSPMarty should have done more of and found out the hard way when they went to bake for the first time without TSPMichelle and realized that she was the only one who knew how to turn on the oven.  I do realize that this sounds like a simplistic task—however, in our defense,  there are many buttons and dials and gauges and one can quickly become befuddled. 

 9.  For the love of God, remember the IPOD!

We have yet to remember the IPOD and this weekend was filled with us yodeling random phrases from songs that we do not know most of the lyrics to. We even branched out to include songs in other languages.  It was a scary thing.  Especially when what you are singing is the same verse over and over as that is all you know.  

Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad. Feliz Navidad, Feliz Navidad, Feliz Navidad, Prospero año y felicidad.

 Point made.

10.  Remain calm and carry on.

 This is a favorite saying of the TSP sisters.  This philosophy can get you through the moments when a dog mauls your vending table, when you almost burn your commercial kitchen to the ground and when you would rather scream than taste one more dab of frosting.  It allows you to focus on the good and the reasons for continuing to push past the tiredness and stress and just be in the moment of baking and creating food.  Because, after all, food is LOVE!

TSP*Nina

 

Holiday Cupcakes

 

 

 

Odd One In

I want you to try to imagine it … Here I am — half English, a quarter Bohemian and a dash of most everything else — in partnership with two sisters who hail from an Italian upbringing,  and while they may not be 100% Italian, their demeanor and their baking is ALL Italian! There are moments I step back and absorb it all – the wild jumping up and down; the spontaneous yells that almost put me in a dead faint; the laughter that makes tears run down your cheeks. Seriously, does that sound like heaven to you? Because it is to me. And don’t mistake me — tensions have ebbed and flowed as we created The Sugar Path from our blood, our sweat AND our tears. But I wouldn’t trade a moment of those tensions and even fears, because what I have received in return is simple joy. Joy of creation and joy of family by anyone’s definition.

BUT let’s return to using your imagination. This business we are creating is all about desserts. A cupcake we call Banana Split that defies all previously held beliefs of just how wonderful a cupcake can taste; pies that break the rules – Salty Honey & a Heavenly Grape – to name just a few. Logically enough, people keep saying to me: “I never knew you baked! That’s wonderful!”. When this is said in front of TSP*Michelle or TSP*Nina they can barely contain their laughter. Because the truth of the matter is I can barely crack an egg, much less separate the yolk from its white……UGH!

And I TRIED. During the past year, I gritted my teeth, bought a Kitchen Aide (yes, I was 45 years old and had never found a use for one before) and purchased so much butter that I learned you could actually freeze it to keep it fresh. Who knew!!!???? In the very very beginning of this amazing journey, we met every week to taste test each others’ product – chocolate on week one, vanilla on week eight. And truth be told, I was at a loss. My husband, who by some stroke of fate is 100% Italian, would laugh his head off as I realized such simple truths as “Gee you use different tools to measure liquids v. dry ingredients”, or “Wow, filling empty spots in the cupcake pan with cupcake holders really DOES make it bake more evenly”. Many a day he would simply push me to the side and bake for me. Bless his heart.

So here we are today. And thankfully my role has slowly morphed into my true strengths – number crunching; the incomprehensible rules of creating a website (that’s ANOTHER story) and the one hundred and one details of a business taking flight. Creation of a different type, I suppose you could say! But every once in while I sneak back into the kitchen — smell the apple pie cupcakes, marvel at the beautifully baked pies and even cut up a few homemade marshmallows. Because really, who can resist?

We have a very simple motto at TSP, started by TSP*Michelle: FOOD IS LOVE. So please – come visit us at our markets, send us an e-mail or simply read our blogs. We welcome you to our destination. Enjoy!

TSP*Marty

 

Tales from the Front Line, Part 2

We have a few weeks under our belt now and here’s some favorite phrases heard around the kitchen over the weekend: 

1.  Can someone melt my butter? (TSPMichelle as she ran around the kitchen one night). 

2.  It’s time to get our bakin’ on (TSPMichelle to TSPMarty before starting a 500 hundred cupcake order). 

3.  We have lift off! (TSPNina overheard as she stared into the oven praying for the cupcakes to rise).

4.  Please, no more (SugarSister Rissa as we made her taste test about 17 cupcakes for moistness).

5.  Are you sure it’s supposed to look like that???  (TSPNina staring at a cupcake box that SugarSister Rissa folded, probably at 2 am again).

6.  You know you have it inside out again, right?  (TSPMichelle as she joined TSPNina and SugarSister Rissa as they stared at the boxes).

7.  Huh.  (TSPMarty as she joined the others staring at the boxes).

8.  Looking my best, feeling my best, doing my best. . .I’m at my best. . .I’m at my best with Maybelline! (TSPNina overheard singing the Maybelline song because we once again forgot to bring the ipod to the kitchen and yes, it was Circa 1980′s as noted in a previous Tales from the Front blog post).

9.  I never knew a cell phone could float (TSPMarty overheard after she lost her phone and then found it in the kitchen sink where she had been washing dishes).

10.  I never knew it came that way! (TSPMichelle and TSPNina staring in utter amazement at a very large block of chocolate obtained for them by their food distributor, which they then had to figure out what to do with).

 The one thing we haven’t heard in the past week is the word “No”.  Either amongst ourselves or with our customers.  Well, I take that back— I may have heard it when the cell phone was retrieved from the sink.  Otherwise, there were a lot of Yesses, especially when we handed out hundreds of cupcakes within a couple of hours to happy people.  It’s such a great feeling to know the hard work has good results.

 

Numbers

Anyone remember the scene in Erin Brokovich when George asks her how many numbers she has?  It goes like this:

George:  How many numbers you got?

EB:  Oh, I got numbers comin out of my ears.  For instance:  ten.

George:  Ten?

EB:  Yeah, that’s how many months old my baby girl is.

George:  You got a little girl?

EB:  Yeah, sexy, huh?  How ’bout this for a number?  Six.  That’s how old my other daughter is, eight is the age of my son, two is how many times I’ve been married and divorced, sixteen is the number of dollars I have in my bank account.  850-3943 that’s my phone number and with all the numbers I gave you I’m guessing zero is the number of times you’re gonna call it.

Love that scene.  Well, us Sugar Path girls have numbers comin’ out of our ears too.  It goes something like this:

350 degrees is the temperature you bake a batch of cupcakes in a conventional oven,

But decrease that by 25 degrees in a convection oven or else 0 is the number of nice moist cupcakes you’re going to get.

 

11 cents is the price we pay for an egg through our food distributor,

But it’s triple that amount at the local grocery chain so plan ahead or in the negative is where you’re going to stay in your checkbook.

 

Zero to five is the number of minutes we slept the night before our first cupcake show ( I’m pretty sure I fell asleep for about four minutes at the mixer but don’t tell the others).  Seventeen is the number of pounds we gained consuming only sugar that night.  Two is the number of days we were non-functional afterwards.  

 

Four is the number of cups of flour in a pound.  Fifty is the number of pounds of flour in a commercial size bag.  But 8 is the number of cups of flour that end up on the floor as we attempt to open the bag.  Don’t ask about cake flour because it has its own set of digits.

 

Forty-seven is the number of times I rewind Cupcake Wars on my DVR because my kids are asking me questions.  

 

Every recipe is composed of cups and tablespoons and teaspoons and ounces and it’s important to know the difference otherwise you might not like the hockey puck you retrieve from the oven. 

 

Btw there are 6 teaspoons in an ounce, just in case you too need to do inventory.

 

Two is the number of times you have to sing Happy Birthday in your head as you wash your hands in order to be in compliance with our local health code.

 

Sixty-three is the number of gloves you will rip as you put them on at a cupcake show.  Likely this is the result of your 0 to 5 minutes of sleep the night before. 

 

We have a tax id, a sales tax id, a business license number, a phone number and a whole slew of account numbers.  I know all of these but please don’t ask me my age because I forgot it.

 

Twelve is the number of times I check our facebook page per day to see if we have anymore Likes, our website, our email and our twitter (per day or per hour?  I’ve lost track).

My entire life I have attempted to avoid math computations.  So the past few weeks have been a challenge for me.  For the past twenty years of my career I have worked with numbers, but not in the same way I have been with TSP.  Sometimes when you are doing something you aren’t good at or you aren’t comfortable with, your job is a challenge you want to avoid.  But zero is the number of times I’ve dreaded doing anything related to The Sugar Path because of the passion I have for it.  It challenges me and I welcome it!  Sometimes I’ll pull a hockey puck out of the oven and think “hmmmm, why did that happen?” and then set about trying to figure it out.  I find the humor in getting covered in flour or even staying up all night pursuing a passion to create beautiful food.  One hundred is the percentage I adore this business.  Bring on the math!

I’ll Be There For You

So no one told you life was gonna be this way

Your job’s a joke, you’re broke, your love life’s DOA

It’s like you’re always stuck in second gear

When it hasn’t been your day, your week

Your month, or even your year but

I’ll be there for you

When the rain starts to pour

I’ll be there for you

Like I’ve been there before

I’ll be there for you

‘Cause you’re there for me too

(The Rembrandts)

You ever have one of those days?  The kind where from the minute you get up, everything starts to go wrong—you wake up late and run through your morning routine to get the kids out the door and yourself into work on time only to discover that you’ve been walking around with toothpaste in your hair and your underwear inside out?  And for some reason that just throws the entire karma off and suddenly the bad things start piling on—your toast burns, your work is piling up, you forgot to pay your bills but you are at work without your checkbook and then you get an email from the library that your book is overdue, the book that sort of rings a bell but that you have no idea where it is in your house?  You burn dinner, kids have projects due and you need to run out for poster board and when you get home you realize that you are out of bread for lunches and need to go back to the store.  You look in the mirror and realize there’s still something in your hair.  So you check your underwear again to make sure its still on the right way?  It’s really disheartening if days like this turn into weeks, months or even years and leave you wondering if perhaps you just have really bad luck.  Especially if you are dealing with even bigger issues like selling a house or the loss of a job or an illness.

I think this is the reason I love the show Friends so much.  The show pokes a lot of fun at the everyday stuff that happens to all of us, that is somehow made easier when shared with friends.  Just to have someone to laugh with, cry to, or lean on can make a difference.  I think I laugh more now when I’m dealing with everyday life than ever before.  I know that I’ve laughed until I’ve cried more this year than previous years.  For instance, yesterday one of the TSP girls took a tumble when we were out passing out fliers for our events next weekend and it resulted in a trip to the ER to ensure no bones were broken.  It would be easy in that situation to get upset and wonder why.  But when you are surrounded by friends, the situation becomes easier to deal with.  We stuck that Sugar Sister in a wheelchair and Thelma and Louised her right into the ER, discovering that laughter eases physical pain as well as mental anguish.  I poke a lot of fun at my own everyday life for that reason:  if dinner burns–it’s added flavor; if I have to run out to the store multiple times in a day, it’s an excuse to linger in the aisles; if I have frosting in my hair for an extended length of time, well then I just call myself an idiot and laugh.

Last night I laid down with my computer on my bed hoping to find some solace to work on some recipes.  Instead, the bed started to fill with people and I even lost my spot when I got up to get a book and was forced to take the middle.  A sister on one side, another sister on the other, a daughter squeezing in a crevice and a dog that parked herself on my back.  Times like those result in a lot of laughter.

I’m thankful at this time of year for many things but this year in particular I’m thankful for The Sugar Path because it has resulted in so much laughter for all of us from the very beginning.  When we are in the kitchen or at an event or just sitting around dreaming, I know I’m surrounded by the people that are there for me.  You know, the people that will tell me when I have frosting on my eyebrows or the ones that will mad drive me to the ER when I need to go.  Who do you rely on?

Naked Cupcakes

I know, naked + cupcake sounds a little racy, right?  But how interested would you be if the title of this was “Unfrosted Cupcakes”?  Unfrosted cupcakes?  Sorry, not interested, click.  But naked cupcake. . .let’s read more about that one!  This isn’t about an unfrosted cupcake waiting in the wings for its cap of frosting so it can shine.  Nope, the naked cupcake is meant to be without its frosting and enjoyed simply as is—in all of its moist cake glory.

When I was growing up my grandma always had dessert in the fridge. Always as in every single day.  Cake, pie, pudding, jello.  But my favorite was the cake—always in a 13×9 cake pan and cold.  For me, there is nothing that compares to eating a cold piece of chocolate cake—it’s heaven. So I did not at first recognize the beauty of the naked cupcake until I figured out during recipe development that cupcakes were disappearing at lightning speed off the cooling racks before they could be frosted. Huh??? You guys really want to eat them without the frosting? Insanity. But I once witnessed TSP Marty pop at least 3 or 4 mini naked cupcakes in her mouth in the span of only a few minutes claiming they were awesome. The hubby, the kids and even the dog all wanted in on the action. Then they started requesting unfrosted cupcakes! I’m a frosting girl myself and it took awhile to understand just why they wanted to eat cake without frosting.  But once I was clued in on the greatness of the naked cupcake, it changed how I taste tested cupcakes from then on. You see, some cupcakes are only good when eaten cake and frosting all together: if the cake is dry, the frosting covers it up or if the frosting is too sugary the cake will cut the sweetness. Those cupcakes probably pass for good because the component parts work well together. But the great cupcake will shine in both cake and frosting individually. With that realization I started taste testing each component part of the cupcake individually rather than together. It is really important to us to deliver a product with a great tasting cake. Dry cake just ruins the whole dessert experience in our opinion.  Now when unfrosted cupcakes disappear off the racks before I frost them I feel flattered because it defines a great cake.  Thus, the naked cupcake was born!

This is one of the first red velvet recipes I ever tried.  I just adore Paula Deen.  I gladly stood in line at The Lady and Sons on a short trip to Savannah for the chance to eat at her restaurant and it was well worth the wait.  The first time I made these cupcakes they disappeared off the racks while they were still warm and to this day my husband will be heard to inquire when I’m going to make Paula’s red velvet cupcakes again.  Try these as naked cupcakes while they are still warm or put a cream cheese frosting on them as Paula suggests and you won’t be disappointed!

TSP*Michelle

 

Red Velvet Cupcakes (Paula Deen)

2 1/2 C all purpose flour

1 t baking soda

1 1/2 C sugar

1 t salt

1 t cocoa powder

1 1/2 cups vegetable oil

1 C buttermilk, room temperature

2 large eggs, room temperature

2 T red food coloring

1 t white distilled vinegar

1 t vanilla extract

Directions

Preheat the oven to 350 degrees F. Line cupcake pans with cupcake liners.

In a mixing bowl sift together the flour, sugar, baking soda, salt, and cocoa powder. In a mixing bowl of a stand mixer (or you may use a large bowl and hand held mixer) gently beat together the oil, buttermilk, eggs, food coloring, vinegar, and vanilla. Add the sifted dry ingredients to the wet and mix until smooth and thoroughly combined.

Divide the batter evenly among the cupcake liners about 2/3 filled. Bake in oven for about 15 to 20 minutes.  Test the cupcakes with a toothpick for doneness. Remove from oven and cool completely before frosting (or leave Naked!).

 

Tales from the Kitchen

It’s been one week since our launch and the TSP girls have been up to our eyebrows in frosting. Literally if you had seen us last night in the kitchen. Anyhow, we’ve gathered some helpful tips that may help you in your own kitchen adventures.

1. If you bake with a partner and you each have separate tasks, make sure that you tell your partner when you are going to help her out by removing the seal to the red food color. If your partner doesn’t realize what a helpful person you are, it is quite possible she will unknowingly grab the bottle too forcefully. Be aware that red food color has amazing range and defies gravitational laws.

2.  If you do douse yourself in red food color, do not be alarmed.  At some point, the color will come out, or so we have been told.  You may resemble Elmo in the meantime but embrace the amount of experience you’ve gained and wear your mark(s) proudly.

3. If you are focused on your Kitchenaid and see what appears to be a mouse out of the corner of your eye, please do not overreact and climb up on the counter where injury could ensue.  It is quite possible that your mouse is actually a runaway roll of brown cupcake liners instead of a rodent.

4.  Cold butter launches itself easily out of a Kitchenaid becoming a projectile of amazing force and destruction.  Once a vegetable solid, it turns quickly into a butter bullet inflicting much injury, damage and mess.  To avoid this, please bring all your butter to room temperature and ensure your Kitchenaid is in the locked position.

5.  Research shows that neurons cease to fire after 2 am.  If you’ve saved the simple task of assembling cupcake boxes for late into the evening it is quite possible you will put the boxes together inside out.  Please plan accordingly.

6.  The absence of music in the kitchen can cause one to create their own background sounds.  Over time the whirring of a mixer and the hum of the ovens become too much to bear and suddenly you find yourself singing Friends in Low Places and realize that not only do you know all the words but all your baking partners do as well.  While perfectly acceptable, it can quickly evolve into distraction when one starts dance moves best left in a previous era.  Lesson here:  bring an iPod.

7.  Bakers get very sentimental about their product and are known to scream “WE HAVE A CASUALTY” then lapse into a solemn silence when a cupcake falls to the floor.  Be understanding as this allows the baker to have appropriate grieving time.  Try to be sensitive to the baker’s feelings of loss.

8.  Starting up a business results in sleep deprivation and the warning signs on kitchen equipment really do have a purpose.  Please be careful.

9.  When working with sugar there is bound to be some medical side effects.  If you would like further elaboration please private message us.

10.  We are 9 days in. . .stay tuned for more tales from the front line.

Deadlines

I can’t remember just when my life became centered around deadlines.  The more I think about it, the longer I think it’s been.  Even as a child I had deadlines—book reports, homework, tests, college applications, and curfews.  The past 20 years of my working career (scary number in and of itself) have been comprised of multi-tasking in order to meet deadlines.  That task became even more difficult after having children.  Each day as a parent presents new challenges and for me, as a working parent with a high-stress career, those challenges often seem insurmountable.  Twenty years practicing law and fifteen having children has seen me learn how to balance and often that balance means I’ve needed some really good shoes to run in!   

For at least the past six years I have had a burning desire to have a food business.  I never thought it would be possible to feed that passion given how full my life already seemed.  If I was barely meeting my current deadlines, how do I add one more thing?  But I learned that when you have that strong pull of passion, you become extremely creative with your time in order to fulfill it.  When we started to work on the concept of The Sugar Path, everything about it seemed so far away and it was easy to keep putting it off.  About six months ago my partners and I decided to set a deadline to launch The Sugar Path, otherwise we feared we may never take the leap .  We arbitrarily picked the date 11-11-11 merely because the date is memorable on its own.  Later I realized it was Veteran’s Day and for me that held a personal significance.  My grandfather was a World War II vet, with over 40 years in the service.  He was my inspiration and so the date seemed even more appropriate to me.  At first the date seemed far off and that we had plenty of time.  But then daily life fills up and suddenly the deadline is upon you.  Many times over the last few weeks I’ve wondered if we could simply “move the date”.  It seems that when you prepare to launch a business, particularly one you have no experience in, you discover so many things you forgot about or never even thought of.  I needed more time.  As launch day approached I fervently prayed for more hours in a day.  One day of Daylight Savings time didn’t save me.  It wasn’t enough.

While it would have been easy to move the date, none of us really wanted to do that because it meant more delay and more time to think about the things we hadn’t thought about.  More delay meant more time dreaming about The Sugar Path, instead of actually doing it.  So, November 11 saw us launching whether we were ready or not.

Launching a new business causes a lot of anxiety.  Will the business be what we dreamed it would?  Will people like us and what we offer?  Will I remember everything I need to remember?  Will I have enough time to do it all?  Will my family understand?  And what is up with crunching all these numbers?  I thought I left math behind in college.  As the launch date approaches you begin to question yourself and your dreams.  It was important to keep reminding myself everything I have been through in the last six years to get to this point.  All the feelings I have felt and all the dreams I have had.  All the work we have done.

I believe in fate and when this quote popped up in my facebook right before launch I felt as if the universe was sending me a message.  “Your soul knows the lessons you have to learn.  You are here to do what you are here to do.  If you are comparing yourself to others, you’ll have little energy left to do what is truly yours to do.”  James Van Praagh.

Then I saw this when I walked out my door and felt revitalized.

Fall Inspiration

 

Meeting this deadline was exhausting and trying but also hilarious and adventurous.  We accomplished so much and the reason we accomplished it was because of the deadline.  I want to keep this blog real and so someday I will get a shot of our kitchen filled with hundreds of cupcakes in the middle of the night, frosting flying everywhere, as we try to figure things out.

I got cold feet right before we launched, I admit it.  But then I remembered what my grandpa told me on my wedding day as he drove me to the church.  He said, “we can turn around and go back and it won’t matter what anyone thinks.”  He was right, of course, and it would have been easy enough to do.  But while I may have been nervous that day, I never for an instant thought about not going forward and I am thankful that I listened to my heart.  Same with TSP.  I may have been nervous to jump into an unknown but for me following my heart is definitely the way to go.  I’m more afraid of not trying than I am of failure.  So thanks to the deadline, we have The Sugar Path up and running and already have stories to last a lifetime.  We’ve also discovered that McDonald’s has a pretty great coffee menu in the middle of the night:)

TSP*Michelle